NetcarePlus: Stimulating interest and Lead Generation Through Influencer Marketing

This is how we helped NetcarePlus achieve the below results!
 
Netcare

objectives

Stimulate interest and lead generation for NetcarePlus  as “a new and affordable way to access private healthcare.”

tactics

Enlist existing Netcare brand fan nano influencers, and 3 micro influencers to promote NetcarePlus Gap Care and Accident Cover.  Performance media will be used to scale the content to a larger targeted audience.

133%

link clicks vs brand benchmarks

185%

content pieces vs brand benchmarks